Become a Franchisee

Becoming a Pragmatum Franchisee - A profitable proposition

The concept of franchising is based and followed on a proven method of operating a business. A franchisor like Pragmatum develops a business format over the years. In such an event the chances of success as a franchisee is many times higher than running an independent business. Pragmatum is offering franchisee opportunities for Quest the fastest growing IITJEE coaching brand in India.

Started by a group of IITians in 2002, Quest has established its dominance with specially designed programs for the "New IITJEE pattern". Quest initiated "Power Coaching for IITJEE" a unique system of education, which has trained about 3500 students with over 100 successful in IIT and other top engineering colleges. It is headquartered in Delhi.

We are now expanding the reach of the successful programs offered to the rest of India and are looking for Franchise partners. The opportunity in the engineering coaching space is immense:

  • The total market size of engineering coaching is roughly about Rs. 2500 crores and growing.

  • Many small fragmented teachers/tutors running institutes with unstructured course material and delivery standards

  • No national level brand

The model ensures that:
a) Maximum profits accrue to the Business Partner.
b) Ownership of the centre is with the Business Partner
c) Business Partner gets maximum operating freedom and a forum for using his business acumen to the fullest extent for expanding the business.

The Business Partner does the investment and the ownership of the business rests with him. Business Partner has a technical tie-up with Pragmatum and gets the use of brand name Quest, the Quest training courses and the relevant technology.


Franchising Facts:

Profile of Franchisee: The franchisee needs to be a graduate and should have understanding of science subjects. It will be a plus if the franchisee has a passion for teaching and takes up the responsibility of teaching at least one subject out of the three viz. Physics, Chemistry and Mathematics.

Space requirement: 1500 sq. Ft to 3000 sq. ft. (classes can also be run out of a school)

Time Commitment: It is possible for an individual to be able to manage the operations part-time with the right team. It is, however, important that the franchisee be involved in the academics in great detail. The franchisee must spend at least 50% of his/her time at the Quest center. Grab the opportunity without compromising on your current commitments.

Investment required: Rs. 2 Lacs to Rs. 10 Lacs

Return On Investment: over 200%

Target Cities: All Metro, and major cities (tier 1, 2 and 3) in India


Franchisor Support

Marketing: Direct mailers, Brochures, Presentation Tools

Promotion: Product shows, Seminars etc.

Sales strategy: Ready action plan for direct sales

Documentation: Operations Manual containing guidelines like Sales, Telemarketing, Workshops, Academics, Administration, and Service etc.

Training: Training for staff in sales, academic management, accounts and administration

Toll-Free Helpline for competitions 1800-111-533


Why a QUEST franchise makes good business sense?

  • Proven low cost model
  • Ready course material
  • Cost effective Marketing and sales systems 
  • Recruitment and Management Training
  • Sales Training
  • Credibility of a reputed Brand
  • Motivational modules, Yoga for IITJEE
  • Flexibly designed for the changing pattern of IITJEE
  • Synchronized to the school syllabus 
  • Includes coaching for AIEEE and other state level entrance examinations like CEE, EAMCET, CET etc. 


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